Price dispute between the TTK Group and Durex owner Reckitt Benckiser
Some newspapers are currently reporting on a price dispute between Durex and one of its major suppliers and indicating that this threatens to impact on the supply of condoms to the UK.
Opportunity
Whilst Durex is the biggest selling condom brand in the UK, we suggest that with so many other brands out there, there is likely to be room in the wider supply chain to cover any temporary shortages: There are many brands available to the UK and whilst these brands hold much smaller percentages of the market than Durex, by shifting stock more quickly than normal (not all of these suppliers work on a ‘just in time’ basis, we anticipate that the demand for condoms is likely to be met. In fact, this may be considered an opportunity by the niche Fair Trade brands that are beginning to make an impact on the market.
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